Saturday, December 13, 2008

Abstraction with web design

Here “Abstraction” means hiding the complexity, if so how the web application can do this. Most of the website have many deep roots to the contents and functionalities which help the users. How can we make these content reachable to the user and functionalities available for the users.

1) Have clear navigation.
2) Make impotent functionalities available on top-level pages.
3) Make once action to reach contents (one click or one form submit)
4) Give possible option to filter the content.

If we are using Google earth, you are clear about the landscape of the Earth. But if you reduce the zoom in, you will be able to see America. But still you are going to zoom in, you can see the cities in the USA. When you design your application you should follow the same way of user navigation. From you home you should have access to the next level and so on. This will hide the complexity of your application and give easy navigation for your user. This way of hiding the complexity will help to get more interaction. So design your home page and other module with spider net model.

Having links to main functionalities with top navigation will help the user to understand the key functionalities with the website.

Have clear left navigation on the left column to allow the user to reach root nodes.

Use right column top area to give information about important event or news.

Enrich the middle column with useful information and functionalities.

Have footer with guidelines and contact information.

Build web 2.0 applications

Web 2.0 encapsulates the idea of the proliferation of interconnectivity and interactivity of web-delivered content. With Web 1.0, the website providers was adding content to the website using content managements system.

New generation web sites are generating contents from users, like blogs, forums and community sites are top. This allow to increase the user interaction with the website and to help to build content-rich websites. Web 2.0 aims to get more interaction and encourage users to spent more time on the portal.

Wikipedia is a content rich website but the interaction is very less compare to any community sites like Facebook, hi5 and orkut. So the business owner strategy will be how to make or modify the product with “content-rich” and “with more user spent time”. This is really challenging job. But careful watch and analyse on the current users will help to increase the interaction.

Web 2.0 websites allow users to do more than just retrieve information. More freedom for user’s, which will make any one happy!!!. Thus users add values to the website.

Technologies like AJAX, XML-XSLT and RSS helped portal developer to build user-friendly websites.

Now the time has to come to give “freedom for users”

Thanks,

Sreejith Sasidharan

Tuesday, October 14, 2008

Sreejith Sasidharan: On page SEO tips

On page SEO Tips

Page title

Title of each page should be unique.
Better to have main keywords in first 60 characters.

Meta Description

This should give clear information about the page. Which is important for users who see the indexed page details on search engine.

Meta keyword

Top search engines are not considering this tag but it is always better to include.

heading 1 contains "Page heading"-> Sreejith Sasidharan

Page should have one heading 1 tag with page heading.

Heading 2 with "Sub heading" -> Sreejith's personal details

Page can have multiple heading 2 tag, better to have maximum of 3.

Anchor tag sreejith Sasidharan

Search engines will consider the text between the anchor tag and also the title attribute associated with it.
Google now considering URLs as case sensitive, it is advisable to have all the links in smaller case, which will help to avoid maximum number of duplicate title and Meta tags.

Image tag

Alt and title attributes for image tag are good to get SEO.

Bold or strong or em tag

Bold or strong or em tags are good to emphasized keyword which will attract users and Search engines. Google likes "bold" tag is more than strong. It is good to use both in the page.

Keyword density

It is most important factor for SEO, 20-30 times we can repeat main keyword(s) if the page has enough content. Hiding keywords for black hat SEO will boost the keyword initially but soon Search engines identify and block the whole site. Enrich your web page with useful information for users and try to find places where you can add your primary and secondary keywords.

Monday, September 22, 2008

Sreejith Sasidharan's Blog

Personal details


Full name:                     Sreejith Sasidharan
Date of birth:                 27-05-1980
Sun sign:                       Gemini

Permanent Address:        Raghavamandiram,
                                       Uzhavoor,
                                       Kottayam,
                                       Kerala,
                                       Indian – 686634

Present Address:            16/2, 4th Cross Street,
                                       West Shenoy Nagar,
                                       Chennai,
                                       Tamilnadu,
                                       Indian – 600030


Professional details


Currently working as a Senior Developer Analyst. Have 4+ years of experience on J2EE platform. Good knowledge on SEO and Google tools (Webmaster, Optimizer and Analytics). Gained nice experience on user friendly, dynamic UI development (AJAX)